Seoul

Yeongyang Chili H.O.T Festival

영양고추 H.O.T 페스티벌

This edition has ended. These dates describe the past event; a future edition has not been confirmed on this page.

Plan your visit

Dates
Venue
Seoul Plaza
Address
Seoul Special City Jung-gu Euljiro Underground 12 (Euljiro 1-ga)
Admission
Free
Organizer
Yeongyang-gun / Yeongyang-gun
Official information ↗

Page updated . Dates and availability can change; confirm with the organizer before travelling.

About the festival

The Yeongyang Chili H.O.T Festival is the largest direct transaction event centered on a single item, held at Seoul City Hall Plaza, which directly informs metropolitan consumers about the excellence and brand value of Yeongyang chili. This event aims to organically combine local culture, experiences, exhibitions, and sales content to provide visitors with abundant sights and activities, creating a venue for mutual growth and harmony between producers and consumers. Additionally, by directly showcasing fresh and safe agricultural specialties to urban consumers through the festival, it will enhance consumer trust in Yeongyang chili and contribute to increasing the actual income of participating farms by expanding direct transaction channels and promoting the consumption of agricultural specialties.

Source: Korea Tourism Organization · TourAPI

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